Do it Properly!

Demo yourself properly

Hey Hey Hey Monkeys!

I’m pretty sure as a musician you will be looking and thinking about your next gig and how you will get it. So you are looking for that gig….. But is that gig looking for you? You need these gigs to be sniffing you out like a dog around  a smelly bum crack!

This is a video of a drummer who started putting up some clips online of his playing. Not only has he had a million hits on his youtube from all over the world but has landed some serious sessions…. And with marketing like this why wouldn’t he? 

http://www.youtube.com/user/FedeRabaquino

NB – notice even the dodgy mullet hasn’t stopped him!

What I love about this, is in a world where it is so easy to promote yourself as a musician, how many people do it properly? The answer is very few. We are in an amazing time for guerrilla marketing and promoting yourself as a musician. With the use of a laptop and an iphone you can really get ahead of the game. 

For me this answers the golden questions:

• Can he play? 
• What does he look like? A mullety European but acceptable
• Would I want to be stuck in a van with him? 
• Can I trust him to learn the stuff properly?

I would answer yes to all of those questions, he looks like a laugh, he can obviously play (and I don’t mind him over playing at times to demonstrate his chops) and he doesn’t look like he shops at Matalan!

Don’t forget one video like this can get you an opportunity to audition or perform somewhere or with someone cool and that can be the difference between a career and not having a career.

Now check out this video to compare how not to promote yourself. I think after the 1^st minute he actually has a stroke but continues on anyway…..

http://www.youtube.com/watch?v=o_0ZNho_kuE&feature=related

Now go and put a video together to promote yourself. If you are a singer or guitarist maybe find a backing track to play over. And if by chance you are the axe murderer in the 2^nd clip ‘keep up the good work’

Skill!

Damo